Founder Message
There are an estimated 2,000,000 or more licensed real and experienced realtors in the United States as of Jan 2023. Around the same time we have 617,000 active housing listings.
This explains the competition in the industry among agents and choices that home buyers & sellers have. In this information & AI age, it might strike to a party in a property transaction, what a FIDUCIARY brings to table, and why a fee should be paid to such a FIDUCIARY.
A more cautious party could think that an experienced FIDUCIARY could benefit them more than what he/she costs. For such parties, the key dilemma is who to choose among all the choices presented and how to sift through myriad of advertising that presents itself in their front. I relate to all schools of thought, having gone though it personally myself before getting into this profession.
I suggest my potential prospects to think like they are hiring an employee for the job of selling/buying of the property. Just come up with your screening an interview process. I would want my clients to treat this as an Employer employee relationship more so than a FIDUCIARY BENEFICIARY relationship.
Suggest an objective , data driven screening, that solves the dilemma. The competency & proficiency in this profession varies by a huge margin so it is imperative clients do some homework and hire the expertise that is significantly better than the average agent. I give you a few